We have an exciting opportunity for a Digital Analyst to join our amazing team on a permanent contract, based in Luton. (Hybrid working) 
 
With millions of visitors to our digital sales channels every week, easyJet is one of the UK’s leading digital businesses. easyJet has an ambition of being the world’s leading Data Driven airline and this role will have a crucial part to play in achieving that goal – ensuring data is at the heart of every decision we make.  
 

The purpose of this role is to provide commercially focussed web insight and MI to key Stakeholders and teams within easyJet – both for the easyJet and easyJet Holidays brands. You’ll also be tasked with gaining greater insights into the digital behaviours of our customers across all markets and work with other data teams to develop propositions and build solutions to drive incremental revenue. In addition to this, this role will work closely with the CRO team to build and evolve a test and learn cycle by proactively providing analysis on our customers behaviour on the website and identifying opportunities for testing to drive incremental revenue.  
 

What you’ll be doing 

• Understand business objectives and live trading environments to help influence MI.  
• Scope and deliver powerful and commercial insights to improve trading performance, enhance customer experience and support the Digital team to achieve our company ambition.  
• Build strong relationships across the wider insight community in the company. Communicate insight in a compelling way, which drives action across the business.  
• Work closely with the CRO and Digital Product teams to understand the development roadmap and ensure it is supported by analytics.  
• Proactively utilize digital analytics data to identify opportunities and areas of improvement and provide recommendations for testing  
• Work with the implementation team and our analytics agency to ensure that all tests have tracking and brief requirements for new tracking if needed  
• Work with internal teams such as Commercial, Holidays, and Marketing across easyJet to deliver reporting requirements  
• Cut through large data sets and multiple analysis options to provide intelligible, actionable reports and analysis  
• Work to build as much automated reporting as possible – avoiding manual reports  
• Work to develop self-service reporting dashboards to democratize data where possible  

What you’ll bring to the team   

• Strong experience in Web Analytics packages (i.e. Google Analytics, especially GA4)  
• Strong experience in dashboard presenting platforms (e.g. Looker Studio, Tableau, Looker)  
• Experience with multiple MVT, A/B, and Analytics tools (e.g. Optimizely)   
• Strong knowledge of the MVT, AB test cycle and methodology such as calculation of sample size, duration of test, hypothesis setting & testing and statistical significance  
• Good knowledge of Big Query/SQL  
• Knowledge of a programming language such as Python/R is a plus  
• Excellent interpersonal and communication skills, able to build productive relationships both internally and externally  
• Highly commercial outlook with exceptional problem solving, analytical and numerical skills  
• Self-motivated, with ability to deal with ambiguity, work autonomously, organising time and prioritising workload.  
• Able to develop and input into new processes in a fast paced, dynamic environment.  
• Ability to adapt to changing priorities and to thrive in a fast-paced dynamic environment  

What we offer in return:

• Competitive base salary
• Up to 20% bonus
• 25 days holiday
• BAYE, SAYE & Performance share schemes
• Private Medical Cover
• 7% pension
• Life Assurance
• Flexible benefits package
• Excellent staff travel benefits

easyJet is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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